There's something important happening this weekend. Something of great importance to African Americans.
Martin Luther King's birthday weekend?
The weekend before the inauguration of the first black president of the United States?
Oh, yeah. "Notorious ," the Biggie Smalls movie comes out!
I don't know about you but I can't remember the last time I have seen a movie hyped up this much. You can't go five minutes without seeing the Notorious trailer during commercial breaks .
It doesn't even matter which channel you're watching, either. Even the Country Music channel.
"The Conway Twitty Story will return after these messages...."
Now, I've seen my share of black movies over the years but I can't remember "Do the Right Thing" gettin' this much attention.
Especially, since most of the white suburban ticket buyin' public don't know Christopher "Biggie Smalls" Wallace from Kris Kross.
Am I suggesting the release of Notorious is some grand conspiracy to divert our attention from the Inauguration?
Nope. But one has to wonder why the marketing execs chose this weekend. It's not like folks haven't known that Obama was gettin' sworn in on January 20th for months. Also, MLK Day has been the third Monday in January for a while now.
Maybe Fox Searchlight Films thinks that black folks will either go see the movie after the MLK Day Parade or will catch the flick on their way to DC for the Inauguration.
Sometimes our priorities are just jacked up.
I guess while the rest of the world is anticipating "change" this weekend, Tyrone will be at the concession stand waiting for his...
Paul Scott writes for No Warning Shots Fired.com